Analisis Strategi Pemasaran dalam Meningkatkan Omset Penjualan Produk Tanaman Hias Ditinjau dari Perpektif Ekonomi Islam

The current situation has forced MSME players to think about ways get up after the pandemic, because previously impact of pandemic had greatly affected businesses they were running. This research is aimed at exploring marketing strategies used by Cv Crips Store Farm increase sales turnover due pandemic. using descriptive qualitative research, with a field study approach, namely an approach that uses information obtained from targets who go directly site. By primary data through results interviews informants. showed 80% all focused on marketplace, implementing mix strategy, 5P strategy planning, pattern, position, play, and perspective. While implementation its in accordance Islamic legal review, prioritizing 4 (four) characteristics shari'ah marketing, divinity (rabbaniyyah), ethical (akhlaqiyyah), realistic (al-waqi'iyyah) humanistic ( insaniyyah). result company's percentage compared before strategy.